Monday, July 2, 2007

An Exciting Week at MadKast!

First off, you may notice that the icon for madKast has changed in color from orange to green. There were several reasons why we decided to do this -- for one, I'm not sure we were ever that wild about orange -- but primarily it was based on advice from some smart marketing/design/branding people at Texture Media. Among other things, we think that green will probably be less likely to clash with the colors on blog posts than orange. Let us know if you think we made the right decision!

Now, onto even more exciting news: this week is a BIG one for us! We are getting closer than ever to being able to launch a functional, if not 100% polished, product. By mid-week, we hope that we will have madKast up and working on a select number of beta test blogs; thanks, David Cohen, for the referrals. If you would be willing to put madKast on your blog as a beta tester, please contact us! (josh AT madkast dot com)

Tony has been working like mad over the past week (which shouldn't come as a surprise to anyone who knows him) on dynamic placement of the madKast icon -- which will show up next to the title of a blog's post. In addition, Johann and Tony made remarkable progress during the end of last week in perfecting the method madKast uses for cell phone carrier lookups for MMS messages. What does this mean in plain-speak? Once madKast launches, you will now be able to share a entire blog post with a friend via MMS text message, replete with at least one picture from the post. The key difference between SMS and MMS is that MMS has no character limit, while SMS messages are limited to a measly 160 characters.

We will keep you posted with more information and updates as the week proceeds!

1 comment:

swwebb said...

The orange made me think of google's blogger for some reason. Therefore, Green was the right way to go.